How Issa Nesheiwat Conquered the Great Manufacturer/Design Divide
Issa Nesheiwat is the President at Apex Modular Solutions
Just a few short years ago, Issa Nesheiwat had an idea. He had become fixated on the tiny house boom and knew there was a drought of quality products reaching the marketplace. Sure, local carpenters were throwing together cute little micro homes that were Instagram-able wonders. But who could ever really live in a space equal to that of a car trunk? Nesheiwat knew there had to be a better way.
Born in Jordan forty years ago, Nesheiwat is something of an outsider to the modular housing world. His entrepreneurial spirit led him from a childhood growing up in Yonkers, New York, to the more provincial location of Poughkeepsie where he delved into many unique business ventures. Not one to shy away from a challenge, he took on projects that seemed impossible, often in the housing sector. His innate sense of the fundamentals in finance, corporate branding, and business expansion have led him to where he is today. Jumping in feet first, he established Apex Modular Solutions to deal with the affordable housing crisis by offering buyers an attractive and fast way into home ownership, with compact models that met real family’s needs.
However, a funny thing happened. The more Nesheiwat dealt with financing and manufacturing companies, the better he understood the power he never realized he had. Nesheiwat had already become the market leader in working with manufacturer specifications and options to create multiple alternatives in addition to customer self-design options. He knew he could do more.
Although tiny homes and ADU’s are a wonderful option, many families do not want to start off in one. Working with a variety of high-quality handpicked modular manufacturers, Nesheiwat was able to start creating his own interchangeable designs. His most successful “Iconic Ranch” series was the answer to every household looking to purchase a first home or downsize. That was not the end of his reach in the world of modularity.
Apex modular house setting.
Over time, Nesheiwat left no blueprint unturned. From full size apartment complexes with flexible commercial space to colonial and cape style homes, he worked to develop designs that allowed the consumer to imprint their own needs into the plans. Types I-V construction are all covered by Nesheiwat. Additionally, he offers services to buyers including land development and easy financing options for one stop shopping. Nesheiwat is able to take everyone from the first-time home builder to the seasoned developer through the entire development process not unlike a project manager or engineering firm. Expertise, advice, and consultation are supplied in abundance.
While Nesheiwat’s headquarters may lie two hours outside of New York City, his reach is nationwide and even extends into Canada. The growing list of modular manufacturers he works with spans the country and he can offer his services virtually anywhere thanks to a unique website that the “Modular Maverick” unveiled recently. The site lets anyone turn their dreams into a reality with his branded “Dream, Design, Develop” mantra. Anyone can tune in to www.apexmodulars.com to see for themselves just how easy it is to start the process of living the Great American Dream.
More from Modular Advantage
A Huge Win for the Modular Construction Industry in Massachusetts
In early February, 2024, the Massachusetts Board of Building Regulations and Standards (BBRS) released its proposed 10th Edition building codes. This draft included several amendments targeting modular construction that would have created an extremely difficult environment for the entire modular industry and could have eliminated the industry entirely in the state.
FEMA Announces Hawaii Housing Plan Using Modular Construction
Utah becomes the second state in the country, following Virginia, to fully adopt ICC/MBI standards 1200 and 1205. MBI will continue to work with leadership in Utah to implement the new program.
Supply and Demand: Solving Canada’s Housing Crisis One Relocatable Housing Unit at a Time
Not only do Moda Modular’s repurposed employee housing solutions cut the emissions related to construction down to nearly zero, but they also keep building materials that are often not biodegradable from slowly decaying in storage facilities.
It’s the classic environmental mantra of reduce, reuse, and recycle, scaled up and applied to building after building.
ICC/MBI Standards 1200 & 1205 Provide Foundation for Utah’s First-Ever State Modular Program
Utah becomes the second state in the country, following Virginia, to fully adopt ICC/MBI standards 1200 and 1205. MBI will continue to work with leadership in Utah to implement the new program.
Repetition, Communication, and Coordination: A QSR Case Study
This modular QSR project seemed like any another modular building on the surface. Inside, it was anything but. The rhythm, the desire to iterate and repeat, and the constant communication between all parties made it stand out.
Modular Architecture: Thinking Outside of the Box with Sara.Ann Logan
At a time when modular buildings were still seen as less than by many in the architecture and construction world, Sara.Ann Logan took the plunge and partnered to launch a design-build firm that designed, built, and constructed modular high-end single-family homes. But even though she could see the value of this kind of construction, it wasn’t universally accepted.
Colorado Developer ‘Attacks’ Attainable Housing Crisis
City, county, and state government bodies are reaching out to Fading West Development, a modular manufacturer and developer in Buena Vista, CO, to learn more about how they are using modular construction to solve the affordable housing crisis in Colorado. Governments are eager to learn how they’ve made modular development successful and profitable while meeting the growing need for affordable housing.
CES Group’s Stuart Cameron Will Convince You the Moon Is Achievable with Modularized MEP
While most people think of construction as a gradually layered process, MEP assemblies—such as the modular ones—tend to provide all-in-one installs, like a car factory. A modular MEP product helps developers, architects, and fellow modular manufacturers reach their goals through early integration and planning. MEP assemblies address all the unseen things like electrical, heating, and plumbing when looking at a finalized building. The very nature of MEP assemblies are crucial to any initial prospectus.
Automation: The Future for Offsite Modular Construction
Offsite modular construction lags far behind other industries in embracing and adopting automation. Some people believe it will decrease jobs. Others feel they’ve done okay without it, so why change? In reality, conventional construction methods simply cannot keep up. Cooper Lane of Brave Control Solutions points to the labor shortage and the housing crisis that’s rampant in Canada, the U.S., and globally.
Seizing the Modular Construction Opportunity
The CSA Public Policy Centre’s new report, Seizing the Modular Construction Opportunity, highlights how innovative modular methods can help to bring various building forms—from single unit housing to complex high-rises—online more quickly. Owing to efficient manufacturing practices and controlled factory environments, modular can achieve completion rates that are 25% to 50% faster than conventional construction approaches.