Modular Building Institute

PIVOTEK.net Launch

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Main Category:
Marketing Piece Entry
Entrant:
PIVOTek
Date of Initial Distribution:
12/12/2014

Award Criteria

  1. Specific Medium Used
    Web
  2. Target Audience
    Owners, construction managers, and architects of companies with prefabrication needs
  3. Methodology
    Goal was to find a visual metaphor for PIVOTEK being there first wherever modular construction is
  4. Message to be Communicated
    Prefabrication can change the way you build. We approach it differently as an innovative partner
  5. Distribution
    Web
  6. Entry Objective
    Gain share from non-POD users and expand within existing clients
  7. Effect on Sales, Visits, or Inquiries
    Results are still pending due to the recent launch but initial response from the target groups of owners, construction managers, and architects have given us positive input about the benefits of PIVOTEK.
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