MBI 25th Anniversary Convention & Trade Show

Speakers

Jason Jennings
Keynote Speaker

"The Five Leadership Secrets of the World's Most Productive Companies"

USA Today has called Jason Jennings one of the top three business speakers in the United States alongside Jim Collins ("Good to Great") and Tom Peters ("In Search of Excellence"). Jason Jennings started his career as a broadcast journalist and quickly became the nation's youngest radio station group owner and the founder of Jennings-McGlothlin & Company, the largest media consulting company in the US. His unique and legendary programming, sales, and management strategies are credited with revolutionizing many parts of the broadcasting industry, and hundreds of thousands of companies around the world use his audio and video programs on sales, customer satisfaction, and leadership.

Jennings is the author of three books: "It's Not The Big That Eat The Small - It's The Fast That Eat The Slow," "Less Is More," and "Think BIG - Act Small." His next book will be released in 2007 and will reveal the steps taken by the world's best-performing CEO's when they take over a company.

Jason Jennings' keynote address is based on the study of more than 160,000 companies for his New York Times best-selling books and reveals the five leadership traits that he and his research team discovered to be common to the best-performing companies. Traits they use to be faster, more productive and innovative, drive customer satisfaction, gain employee/worker buy-in, and consistently grow revenues and profits.

George Hedley
Keynote Speaker

"The Business Blueprint"

George Hedley is a business building expert, professional business speaker, and author of “The Business Success Blueprint” and “Entrepreneurial Excellence” series. As an entrepreneur and $50 million construction business owner, he is the recognized authority on how to turn a growing small business into an organized and systemized company that consistently produces bottom-line profits, leadership, loyal customers, wealth and equity.
 
Starting with an old Datsun pickup truck and $500 in the bank, Hedley was able to build a thriving multi-million construction business in just seven years. Today, along with managing his business, George Hedley owns HARDHAT Presentations. He is a motivational keynote speaker and presenter of nuts-and-bolts business, how-to management, and leadership workshops for business owners, executives, decision-makers and managers. He is one of the top professional business speakers in the United States and specializes in helping business owners, small business entrepreneurs, franchisees, manufacturing companies and service industry businesses.

Hedley also helps construction business owners and entrepreneurs get their business to work for them without their constant supervision. He specializes too in business building programs for businesses who sell to contractors and entrepreneurs such as wholesale distributors, banks, insurance and financial service companies.

George Hedley uses a compelling combination of common sense, business smarts, incredible graphics, tons of energy, and fun humor that is both entertaining and motivating. He is able to connect with business audiences as few others can and is an insightful entrepreneur, experienced leader, and successful business owner.

25th Anniversary Convention General & Breakout Sessions

Sunday, April 6, 2008

The Five Leadership Secrets of the World's Most Productive Companies
Jason Jennings, Founder, Jennings-McGlothlin & Company
9:30am-10:30am

USA Today has called Jason Jennings one of the top three business speakers in the United States alongside Jim Collins (Good to Great) and Tom Peters (In Search of Excellence). Jennings started his career as a broadcast journalist and quickly became the nation's youngest radio station group owner and the founder of Jennings-McGlothlin & Company, the largest media consulting company in the US. His unique and legendary programming, sales, and management strategies are credited with revolutionizing many parts of the broadcasting industry, and hundreds of thousands of companies around the world use his audio and video programs on sales, customer satisfaction, and leadership.

Jennings' keynote address is based on the study of more than 160,000 companies for his New York Times best-selling books (It's Not The Big That Eat The Small - It's The Fast That Eat The Slow, Less Is More, and Think BIG - Act Small) and reveals the five leadership traits that he and his research team discovered to be common to the best-performing companies. Traits they use to be faster, more productive and innovative, drive customer satisfaction, gain employee/worker buy-in, and consistently grow revenues and profits.

How to Get LEED Points with Modular Construction
Robert Kobet, AIA, LEED AP, President, Sustainaissance International
1:00pm-3:00pm

Architect, green building expert, and pioneer Robert Kobet will deliver a LEED assessment of commercial modular construction. Kobet is chair of the US Green Building Council's Leadership in Energy and Environmental Design (LEED) for Schools Application Guide Initiative; co-author of the LEED for Contractors and Construction Managers Workshop; and a LEED faculty member. His expertise includes architecture, sustainable design and development, green buildings and green schools, and environmental education.

Kobet will address requirements, submittal documents, and modular building considerations for each LEED for Schools prerequisite and credit. He will provide a LEED for Schools score sheet showing the potential LEED rating of a subject modular building and will discuss methods for achieving credits with modular construction. He will also describe the benefits of modular buildings for achieving specific LEED prerequisites and credits, in terms of how integrated design is used to achieve high LEED ratings.

No Ad Agency? No Problem! Tips & Tricks to the Perfect Media Mix
Moderator: Audra Book, Communications Manager, Modular Building Institute
Scott Cathcart, CEO, Veristeel, Inc.
Angie Mason, VP of Marketing, Pac-Van, Inc.
Sandra Hanna, Marketing Consultant, M Space Holdings, Inc.
1:00pm-2:00pm

Pre-submit your marketing challenge if you would like to have it discussed in the session

The goal of advertising is to cost-effectively reach a large audience and attract customers. If done correctly, advertising can enhance the success of your business. Many companies, however, lack the expertise, time, and resources to develop strong ad strategy, create professional-looking ads, and effectively utilize the media, much less respond to negative press.

In this fast-paced question and answer session, you will get to ask your questions on how reach the most people for your advertising dollar, whether your budget is guerrilla or you plan to hire and manage an outside ad agency. Our expert panel includes ex-ad agency veterans, guerrilla marketers and ad agency managers.

Ten Myths, Five Facts, Ten Tips & Five Laws from the Federal Market
Mark Amtower, Senior Partner, Amtower & Company
Guy Timberlake, CEO & Chief Visionary Officer, American Small Business Coalition
1:00pm-3:00pm

Mark Amtower is widely recognized as a leading authority on business-to-government marketing. He is the author of Government Marketing Best Practices. His radio shows, The Amtower Marketing Report and Amtower Off-Center can be heard each week on Business Radio 1190AM (Annapolis, MD, www.wbis1190.com) and Federal News Radio 1050AM (Washington, DC, www.federalnewsradio.com).

Guy Timberlake has over 20 years of small business sales, business development, and program management experience in the US federal sector with early experiences including operational support of mission-critical programs for multiple military and intelligence agencies. He possesses a solid understanding of federal sales, marketing, and acquisitions and has built an extensive and engaged network of industry and government professionals.

Amtower and Timberlake will deliver the how-to’s of effectively marketing the federal government, securing government contracts, understanding agency budgets, and the US political landscape pending the November elections.

Cutting Through the Red Tape: Industry Issues Roundtable
Moderator: Tom Hardiman, CAE, Executive Director, Modular Building Institute
Jerry Brosius, PE, President, Modular Code Consultants
Gary Davenport, AIA, Modular Code Consultants
Ralph Tavares, PE, Principal, R&S Tavares Associates
2:00pm-3:00pm

MBI maintains close relationships with legislators, regulatory agencies, and other policy makers, in addition to monitoring pending regulation and public hearings at federal, state, and local levels.

This impressive panel of modular building code experts will discuss legislative and regulatory issues impacting commercial modular construction, including topics specific to dealers and manufacturers, temporary and permanent buildings, national and state issues, and industry trends. MBI's interactive advocacy tool called MyMBI will also be utilized.

Yes You Can! Improve Daylighting AND Acoustics with One Eco-Friendly Product
Paul Simony, National Sales Manager, Acralight International Skylights
3:00pm-4:00pm
 
A growing number of studies are confirming the relationship between a building’s physical condition and the condition, attitude, and performance of the people inside. One recent study of school districts in California, Washington, and Colorado indicates a strong correlation between increased daylighting—in particular—and improved student performance.

Named one of the top-ten green building products in 2006 by Sustainable Industries Journal, learn how aerogel technology is improving daylighting without sacrificing acoustics, as well as improving thermal insulation and energy code compliance.

Monday, April 7, 2008

The Business Success Blueprint
George Hedley, CEO Hedley Construction
10:00am-11:00am

George Hedley is a business building expert and author of The Business Success Blueprint and Entrepreneurial Excellence educational series. As an entrepreneur and $50 million construction business owner, he is a recognized authority on how to turn a growing small business into an organized and systemized company that consistently produces bottom-line profits, leadership, loyal customers, wealth and equity.

Hedley also helps construction business owners and entrepreneurs get their business to work for them without constant supervision. He presents the nuts-and-bolts of business, how-to management, and efficient leadership for business owners, executives, decision-makers and managers. He is one of the top professional business speakers in the world and specializes in helping owners, entrepreneurs, franchisees, manufacturing companies, and service industry businesses.
 
Hedley will use a compelling combination of common sense, business smarts, tons of energy, and humor to teach, entertain, and motivate.

Profit-Driven Estimating & Bidding Strategies That Work
George Hedley, CEO, Hedley Construction
1:00pm-3:00pm

Profit begins with your bid. Determining exactly what to charge for labor, equipment, materials, overhead, and profit is the key to making money year-after-year. Learn how to calculate your actual cost of doing business and what it takes to break-even and make the profit margin you want. You will also learn strategies to get on the right bid lists and improve your bid odds as well as how to calculate the right markup to make a profit and what to charge for general conditions.

Hedley will also share his formula for always making a profit, using advanced estimating tactics, inclusions, exclusions, alternates, and allowances to improve your bid-hit ratio and setting up a cost history library and job cost system to track preliminary versus estimates and actual costs.

Generating Leads Through Internet Marketing
Jeff Hoogendam, Partner, 360MobileOffice
1:00pm-3:00pm

The most difficult part of growing any modular building company is finding customers, which is why 360MobileOffice firmly believes that the best sales prospects are the ones looking for you. Internet marketing can help a business expand almost immediately from local to national and international markets. Compared to traditional media like print and radio, Internet marketing can also have a relatively low cost of entry. In addition, you can save money with Internet marketing by maximizing sales-force efforts, particularly when small.

Learn from the experts how to shorten your sales cycle, increase your close rate, grow your business, and maintain advertising accountability with an integrated Internet solution.

Tuesday, April 8, 2008

CEO Forum: The Realities of Business Today
Moderator: Tom Hardiman, CAE, Executive Director, Modular Building Institute
Barry Gossett, Chairman & CEO, Acton Mobile Industries
Gerry Holthaus, CEO, Williams Scotsman
Michael Shaw, President, ATCO Structures, Inc.
Mike Slataper, President & CEO, Ramtech Building Systems
8:30am-10:30am

Regardless of your product or service, being adaptable, opportunity-focused, honest, and having a solid commitment to the customer can help you deal with the realities of business, in good times and bad.  

This dream-team of commercial modular construction, moderated by MBI executive director Tom Hardiman, will share insight on emerging markets, globalization, the role of business ethics, leadership, and lessons learned. Audience participation will be encouraged with an interactive question and answer session.

Sure Steps to Finish Your Project On-Time & Under Budget
George Hedley, CEO, Hedley Construction
10:30am-12:30pm

Most project managers, superintendents, and foremen don’t do the things necessary to ensure their projects finish under budget, complete, on-time, safely, and with perfect quality. Using Hedley’s 10 proven steps, you can meet your project goals every time. Start with a plan, set clear goals, measure, monitor, track, and follow-up.

Hedley will discuss procurement, contracts, scheduling, monitoring progress, approvals, change orders, project meetings, communications, controls, jobsite management, and project review. Presented by a successful construction company owner who has implemented these ideas and improved his project schedule, quality, and bottom-line by as much as 25%.